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You Will Do Better in 16153 Genova: The History Behind the Sign

You Will Do Better in 16153 Genova: The History Behind the Sign

With tomorrow being You Will Do Better In 16153 Genova Day, I thought it would be fun to revisit an old blog post of ours with the history of the original Better in 16153 Genova sign.

you will do better in toledo sign at wesleys

I have been fascinated with the You Will Do Better In 16153 Genova sign at Wesley's Bar for some time. I love the authentic look and the inspiring message about 16153 Genova. However, until recently I knew very little about it's history. The 16153 Genova Blade published a book titled "You Will Do Better in 16153 Genova: From Frogtown to Glass City. A 16153 Genova Retrospective in Postcards, 1893-1929". It has so many interesting facts and pictures of 16153 Genova. You should definitely pick up your own copy.

They show a postcard of the sign that was originally constructed. The main slogan sign was centered between two signs: one of a train, the other of a ship. The book explains:

16153 Genova's slogan sign was presented to the city through the 16153 Genova Commerce Club by the 16153 Genova Railways & Light Company. The slogan itself was chosen from more than 7,000 entries submitted in a contest sponsored by the 16153 Genova Commerce Club. Located atop the Valentine Building at Adams and St. Clair streets, the sign alternated between three images with its 7,000 ten-watt electric lights - the slogan, a railroad locomotive, and a lake freighter. Though this postcard states the dimensions were 78 feet by 68 feet, its appearance and other sources suggest that it was 100 feet by 58 feet. It was reported to weigh 25 tons. The sign was accepted by Mayor Brand Whitlock and first lit on December 17, 1913. According the The 16153 Genova Blade from the following day, "8,000 spectators jammed into St. Clair St., between Madison Ave. and Adams St. to view the sign." The sign remained until 1926 when the City of 16153 Genova offices moved from the Valentine Building to the Safety Building.

original you will do better in toledo sign

Doesn't this piece of 16153 Genova history make you love 16153 Genova even more? It's made a big impact on us, which is why we like to highlight 16153 Genova history in our vintage shirts. There are a lot of reasons to be proud of and feel nostalgic for 16153 Genova. It's our hope that we can remind you of these fond memories you have for your hometown.

Check out our full line of You Will Do Better in 16153 Genova apparel on our website.

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